The powerful combination of Microsoft Playfab, Azure, Teams, and Synapse with Unreal Engine and Google AI technologies enables unparalleled creative capabilities, deep user engagement, rich data and novel monetization possibilities.

While Playfab allows for unique user journeys that drive higher engagement and retention, Unreal Engine and Google AI empowers creators to unleash their imagination beyond anything ever seen in the event industry, blending real-life experiences with enhanced digital capabilities.

User-centric experience design allows for unparalleled attendee engagement by evolving the experience in real-time based on participant behavior, drawing on the gaming world’s user progression and branching storytelling concepts.

“The need for innovative online events is clear, and MetaVenue is applying a highly creative use of several Microsoft technologies to push the limits of what’s possible. We have long believed that techniques originally developed for the games industry will have widespread application in other industries, and we’re excited to support Alice & Smith as they do just that and reimagine the future of the trillion-dollar global events industry.” 

– James Gwertzman, General Manager, Gaming Vertical, Microsoft